This episode was filmed in front of the heavily fortified New York Stock Exchange. In it, I describe a particular trait that a business can have that makes it 10 times easier to be completely recession proof.
Here’s a photo of security at the NYSE – noticed the machine guns:
Here’s a shot from the 7th floor of the building across from the NYSE – where I gave my speech on How to Create a Recession Proof Business. If you look very carefully at the bottom, you’ll see a few NYSE workers walking on the sidewalk. Let me tell you that flag is BIG. I have to smirk, because the flag takes up the entire exterior of a 6 story building – and I guess is a not to subtle message to would be terrorists.
